Tutor Sessions For Chemistry

Tutor Sessions For ChemistryTutor sessions for chemistry are quite common in the UK. The nature of this job is also different from a regular classroom. Chemistry tutors often conduct research using the material that is given to them and they prepare students for labs and tests.There are many advantages of having a tutor for chemistry. They help prepare students for tests and provide useful feedback on their performances. Tutors can also act as a team member who can give tips and hints to their students.Chemistry tutors conduct workshops with their students. This helps them in understanding the problems that they face on exams. The workshop also provides useful information on how to solve some problems and make clear and concise notes for test. In this workshop, chemistry students are taught how to work on labs and how to properly record their observations about experiments. These sessions are designed in such a way that it offers students with some easy-to-use instructions and proced ures.Tutor sessions for chemistry help students in developing and perfecting their handwriting. The practice in handwriting allows students to practice writing their ideas, study notes and opinions in a systematic manner. Writing properly in the laboratory requires students to write and use all the resources available for their ideas and observations.A chemistry tutor can help students understand and apply chemistry concepts that they encounter in their everyday life. A tutor for chemistry helps them analyze their papers and experiments. Tutors are also used to motivate students towards satisfactory examinations and helps them do well.Tutor sessions for chemistry help students in keeping a track of their progress in the syllabus. It helps them follow and evaluate their progress and see the improvement in terms of science. With enough preparation and practice, students can cope with the problems and examinations in the laboratory.A tutor for chemistry guides his/her students to be cr eative and flexible. They can utilize the knowledge in a laboratory setting. Students need to feel that they can handle any situation in the laboratory without being upset.Chemistry is important for every student. It is not only essential but it is also a major part of life. It involves many other subjects including biology, physics, maths and social sciences. Teachers should therefore include chemistry sessions in the curriculum of their students.

Xue Bang Online

Xue Bang Online Xue Bang Online Xue Bang Onlineis the largest B2B online teaching platform in China. Many students are from 2nd and 3rd tier cities who seldom have the chance to communicate and study English with certified/professional teachers. To support our equal learning opportunity mission, we are seeking native English speakers for our program. Instead of following the previous model of providing education platform for individual customer, Xue Bang Onlinereform the business pattern and focus on providing competitive teaching products for training institutions and public schools. With its various marketing channel, Xue Bang Online wins enthusiastically support from cooperation partners and positive feedback from the training market as it effectively overcomes the high cost of obtaining individual customer, the teachers management problem and the limited online user experience. Xue Bang Onlinehas many public school resources in the second and third tier cities and some provincial regional resources which could help the company quickly and effectively spread the model, win the market size and establish the brand. Business model gradually mature, more and more key customer group, cooperation with United Nations Educational, Scientific and Cultural Organization, Foreign Teachers Committee and International English Education Research Association, July in 2017 became a part of UNESCO-TALKMATE program. Xue Bang Education mission statement is Never settle for less, always strive for the best View our Brochure

Algebra Help Online - Free Resources For Getting Help With Algebra

Algebra Help Online - Free Resources For Getting Help With AlgebraIf you are having trouble figuring out a math problem, you could consider using Holt Mathematics Algebra 2 homework help online. Many adults and even children in the United States have trouble with math, especially problems that involve taking algebraic steps and developing equations.Some parents and teachers may find this to be frustrating because algebra is a difficult subject to learn. The best way to deal with this is to use resources to help you make it easier. Math problems can sometimes be fun to solve with the right tools and resources to help you.One of the easiest ways to find help online is through search engines. Using a simple search like 'algebra tutor'math tutor' will give you results of sites that offer help online. Sometimes you may be able to find a site that will match your skill level. These sites are generally run by people who have the skills and experience to help you with your problems.Finding h elp online isn't always easy, though. If you are trying to get help from someone who doesn't know much about algebra, you may be turned away. What you will need to do is look for a resource that is similar to what you have learned in class and is similar to the algebra you know.One way to do this is to ask a teacher or someone who knows something about algebra if they can help you. If you aren't able to get the help you want, you may want to contact a tutor. A tutor will work with you and use your experiences to help you figure out how to make things more easily. The best way to find a tutor is through a teacher, the person who has taught you all of your classes and who knows your strengths and weaknesses.It is also possible to find a tutor through a commercial resource. There are sites online that allow you to find a tutor who is good at algebra. If you find a tutor, you can work with them through the process of connecting to their resources. This process is usually much faster tha n finding help online and the student will benefit greatly.Algebra can be very challenging for many people. Most adults and even young children struggle with this subject. Those people who don't have enough knowledge to solve problems will struggle to find help online or in person. Using a tutor is often the best solution.

What is Tutor Realty?

What is Tutor Realty?Tutors and real estate are not the same. There are many differences between the two, so if you are thinking about taking an online course in Tutor Real Estate then I will try to explain what makes them different. You can also find out more about each from this website.A tutor is someone who teaches people how to manage their real estate finances and manage their finances for that matter. They are a good source of financial advice. There are lots of things that can go wrong with your property and if you do not have a good tutor on hand you may not make it through.There are many advantages to taking a realty course. A course in Tutor Realty can really help you learn how to manage your finances and save money. There are some really good advantages to enrolling yourself in a course like this. One thing you need to remember is that a tutor will only be giving you advice and this is not always the most suitable option for everyone.If you are in a situation where you ca nnot take time off and a tutor is too far away then you may be better off going to an actual school or college to get a better understanding of realty. A good college will give you a hands on experience and teach you to manage your finances and take action if you do not take action.A student's tutor can come into your home and watch you do the chores that have been delegated to you. You do not have to worry about taking the responsibility for paying your bills or paying the rent. This is something that is great for student's with a long commute because this will give them a break and will prevent them from making a mess in their personal lives while they study.There are plenty of good reasons to take a course in Tutor Realty from universities, colleges, tutors online or even bythe phone. You will find that most college programs will offer a free part time study program so this should be checked out before taking a course that will cost you money. Make sure you compare all the inform ation about the school and the tutors before signing up.I hope that this has helped you understand the differences between Tutor Realty and Tutors online. In the end though, you have to make the choice that is right for you. It is up to you to find a course that will suit your needs.

The History of the Japanese Tea Ceremony

The History of the Japanese Tea Ceremony The Origins of the Japanese Tea Ceremony ChaptersThe Arrival of Tea in JapanThe Religious Aspects of the Japanese Tea CeremonyThe Samurai Influence on the Tea CeremonyThe Father of the Japanese Tea CeremonyWhat Is the Tea Ceremony like Nowadays?“For tea, though ridiculed by those who are naturally of coarse nerves, or are become so from wine-drinking, and are not susceptible of influence from so refined a stimulant, will always be the favourite beverage of the intellectual.” - Thomas de QuinceyJapan produces around 100,000 tonnes of tea per year and only 3% of it makes it out of the country as an export.Tea as a warm beverage appeared in Japan in the 9th century with the arrival of Buddhist monks from China. Bit by bit, the ritual of drinking tea was created around the consumption of the drink.The Japanese tea ceremony is known as cha-no-yu (lit. hot water and tea). Learn more about the history of the Japanese tea ceremony. NanaJapanese Teacher 5.00 (3) £30/h1st lesson free!Discover all our tutors EllyJapanese Teacher 5.00 (1) £20/h1st lesson free!Discover all our tutors MomokoJapanese Teacher £20/h1st lesson free!Discover all our tutors MelanieJapanese Teacher £14/h1st lesson free!Discover all our tutors YukoJapanese Teacher 5.00 (3) £25/h1st lesson free!Discover all our tutors JamesJapanese Teacher 5.00 (5) £20/h1st lesson free!Discover all our tutors PippaJapanese Teacher £15/h1st lesson free!Discover all our tutors MarikoJapanese Teacher £25/h1st lesson free!Discover all our tutorsThe Arrival of Tea in JapanIn China, tea has been consumed for thousands of years. The first tea trees were planted in the Yunnan province. The was used as medicine from 2,700 BCE before later becoming a drink. While tea is now grown in Japan, it was originally from China. (Source: DukeAsh)This Buddhist practice popularised the consumption of tea. Since the religion banned alcohol, tea was an excellent way to stay awake during meditation. Tea was consumed by the aristocracy and monks and became popular under the Sui dynasty between 581 and 618.Once it arrived in Japan in the 9th, it became a huge success. It was very quickly grown locally so that the populace wouldn’t have to import from China.Learn more about the different types of tea in Japan.The Religious Aspects of the Japanese Tea CeremonyUnsurprisingly, the tea ceremony originated in China with the writings of Lu Yu: Ch'a Ching or The Classic of Tea in 760 CE. The author explained the history of tea in China from the Shennong to the Tang Dynasty. If poisoned, Shennong would eat tea leaves to purify himself.The book mentions the culture around preparing tea. The book, which comes in three volumes, is nowadays thought of like the Bib le of tea. While tea ceremonies aren't quite like a religious service, several religious elements need to be observed. (Source: terimakasih0)The tea ceremony has a religious aspect. Lu Yu was heavily influenced by Zen Buddhishm. These ideas would evolve into the tea ceremony that’s still performed today in Japan.In the 9th century, Buddhist monks were sent to Japan to China. They’d bring tea with them to Japan. The Japanese Emperor Saga started the spread of drinking of tea to the Japanese upper classes in 815 CE. He visited the monk Eishu who offered him a drink of sencha tea, a popular pastime in China under the Tang Dynasty. It became fashionable in Japanese intellectual circles.At the time, tea was packaged into blocks to facilitate its transport. It’s then warmed and a piece is broken off by hand or with a knife and ground into a powder. Then, hot water (not boiling) is added to the powder.Japanese green tea remained a rare pearl as it was only grown in small quantities locally for m edicinal purposes and consumption by the nobility.In Japan, the monk Eisai popularised the consumption of tea. He brought green tea seeds from China at the end of the 12th century and planted them in a temple in Kyoto. He’d then grind the green tea leaves into a fine powder thereby creating matcha. He introduced this new way to consume tea and insisted on the benefits it had: metabolism, antioxidants, detoxification, reduced cholesterol, vitamins, etc.Due to its links to Zen Buddhism, matcha tea was used in Buddhist monasteries in religious rituals. Thanks to high levels of caffeine, it was used to keep monks awake during meditation.Learn about attending a Japanese tea ceremony. NanaJapanese Teacher 5.00 (3) £30/h1st lesson free!Discover all our tutors EllyJapanese Teacher 5.00 (1) £20/h1st lesson free!Discover all our tutors MomokoJapanese Teacher £20/h1st lesson free!Discover all our tutors MelanieJapanese Teacher £14/h1st lesson free!Discover all our tutors YukoJapanese T eacher 5.00 (3) £25/h1st lesson free!Discover all our tutors JamesJapanese Teacher 5.00 (5) £20/h1st lesson free!Discover all our tutors PippaJapanese Teacher £15/h1st lesson free!Discover all our tutors MarikoJapanese Teacher £25/h1st lesson free!Discover all our tutorsThe Samurai Influence on the Tea CeremonyThe first tea ceremony was mentioned in the 8th century but this was a much simpler version to what we know today. It’s mentioned in Lu Yu’s writings and it mentions the temperature of the water and the necessary utensils to prepare it. The samurai had a profound influence on the tea ceremony. (Source: WikiImages)While Ensai popularised tea across Japan, it was the samurai who’d make it a veritable ritual.In the 8th century, warriors started drinking matcha. They would organise magnificent parties for their guests in which they’d have to be able to distinguish the different teas. The guests would pass the cups around to taste the drinks and guess what they were. Passing a single cup or bowl around in a tea ceremony arose during this time.Of course, this ritual spread to the other classes who’d drink tea in tearooms. This helped create the rooms in which tea ceremonies now take place.Find out what happens in a Japanese tea ceremony.The Father of the Japanese Tea CeremonyMurata Juko is thought of as the father of the Japanese tea ceremony. He designed the tearooms in which he’d dedicate his life to learning more about the ritual and perfecting it.The philosophy of the tea ceremony started with him. He was a ma ster of Zen meditation and became a monk aged 11. He spent the rest of his life in Nara in his tearoom teaching the art of tasting tea.It wasn’t until the 16th century that the tea ceremony would spread to all strata of Japanese societies. Sen no Rikyu developed the key concepts of the ceremony:Sei, purity: the hardest concept to understand. When the Japanese enter the tearoom, they have to leave their problems at the door. The tea master needs to conduct the ceremony with an open heart.Kei, respect. This is about showing respect to each person in attendance regardless of their class. This is symbolised by the fact you have to bow to enter into the tea room and kneel in the seiza position.Wa, harmony. All the utensils used need to be in harmony with nature and bring peace to the guests.Jaku, tranquillity. This is about respecting all the aforementioned concepts to achieve tranquillity.Other concepts have appeared recently including “wabi” or solitude and “kokororire” or de votion.Rikyu also laid out 7 rules for the “Way of Tea”:Prepare a bowl of tea.Place the charcoal to heat the water well.Arrange flowers as if they were growing in a field.Evoke coolness in summer and warmth in winter.Be ready ahead of time.Prepare for rain.Be considerate of other guests.What Is the Tea Ceremony like Nowadays?A tea ceremony is a symbolic event and quintessentially Japanese. At first, it was just for male guests but during the Meiji era, women were allowed to attend. Mastering the ceremony became a sign of a good housekeeper. While matcha tea can be consumed outside of tea ceremonies, it's not the same! (Source: teechen)There were extracurricular lessons on the tea ceremony and the utensils used to prepare the tea (bamboo whisk, teapots, bowls, etc.) started appearing for all budgets. There are three main schools of tea ceremony: Omotesenke, Urasenke, and Mushakojisenke. While there are three schools, there are a lot of similarities between them.Matcha tea isn’t drunk in Japan outside of the tea ceremony. However, more and more of its being exported to the United States and across Asia. Matcha is consumed as a matcha latte with spices and also used in pastries and desserts like macaroons, ice cream, panna cotta, etc.A traditional tea ceremony can last up to 4 hours. Tea lovers will delight at how the tea is prepared in a Japanese tea ceremony!If you'd like to learn the language before you go to Japan or a Japanese tea ceremony, you should get in touch with one of the many talented and experienced privat e Japanese tutors on Superprof. With three main types of private tutorial available, face-to-face tutorials, online tutorials, and group tutorials, there's a solution for every type of learner and budget.Group tutorials are great for those on a budget at the cost of the tutor's time is shared amongst all the students in attendance. While you won't get as much one-on-one time with your tutor in these tutorials, if you and a group of friends are going to Japan and would all like to learn a bit of the language, they're a great option.Face-to-face tutorials tend to be the most effective tutorials because they're tailored to an individual student who'll have the tutor's undivided attention throughout the session. However, with all the extra work the tutor will put into tailoring their tutorials, you can expect to pay more and these types of tutorials are usually the most expensive.Online tutorials are similar to face-to-face tutorials but your tutor won't be in the room with you. Thanks to the internet, you can get Japanese tutorials via webcam. Your tutor might even be in Japan!

Volume of a Triangular Prism Tutors

Volume of a Triangular Prism Tutors A triangular prism is one of the different kinds of prisms and it consists of congruent triangular bases and hence the name! In a triangular prism, the bases are connected by 3 parallelograms. Volume of a triangular prism is the measure of space contained inside the prism and this volume can be calculated using the volume formula. Volume of any prism in general is the product of the area of the base and its height and this formula is used to find the volume of the triangular prism. Example 1: What is the volume of a triangular prism whose base of the triangle is 4m, height of the triangular base is 2m and length of the prism is 6m? Given: base of the triangular prism == b= 4m Height of the base triangle, h = 2m Length of the prism, l = 6m Volume of a triangular prism, V = 1/2 * b * h * l This gives, volume, V= 1/2 * 4m * 2m * 6m= 24m3 Therefore, volume of the given triangular prism is 24m3 Example 2: What is the volume of a triangular prism whose base of the triangle is 10m, height of the triangular base is 7m and length of the prism is 12m? Given: base of the triangular prism == b= 10m Height of the base triangle, h = 7m Length of the prism, l = 12m Volume of a triangular prism, V = 1/2 * b * h * l This gives, volume, V= 1/2 * 10m * 7m * 12m= 420m3 Therefore, volume of the given triangular prism is 420m3

How to Personally Tailor a Cover Letter

How to Personally Tailor a Cover Letter Ah, the classic cover letter. If you dont have at least some sort of template for one of these typed up, then you are nowhere near ready to embark on the job application process. However, there is something very crucial to remember about these original templates you create never send them out without meticulously personalizing them to the job/company you are applying to. Once you have the basic form of your cover letter set up, do not forget to go over these essential points: Who are you sending this to? This is not in reference to the company. It means who specifically will be receiving and reading this initially? Scan the job posting and/or Careers section of the company website to try to find the name of the person you will be sending this to. Sometimes it will be easy since the application prompt may instruct you to email your materials to [Insert Name Here] at [Insert Email Address Here]. But other times, it will just give you a generic email with no name attached to it. Depending on the type of company, it may be okay to call and ask who receives the applications. But if not, you will just be stuck without a name to address it to and in that case, always use To Whom It May Concern. What are the responsibilities of this job? Never fail to acknowledge your understanding of what this role entails. It is your responsibility in this cover letter to prove why your experience matches the duties of this job, so going on and on about general accomplishments that dont necessarily relate to the position will not help you. You must filter out the impressive things youve done that prove you are qualified specifically for what you are applying for. What does this company do? Conduct your background research and let the reader of this letter know that you are fully aware of what their company does. Explaining why youre a match for the job is great, but without demonstrating a clear understanding of what this company is all about, your self-sales pitch is not complete. Going into some details about why you admire this organization and the aspects of it that attracted you to apply will set you apart. Otherwise, you are selling the cover letter short of its personalized touch and subsequently selling yourself short as well. If you thoroughly cover all these areas while confidently marketing yourself as the best candidate out there, you will have one well-presented cover letter. Just dont forget to double-check everything. The worst mistake you could make is getting the title of the position wrong or leaving in the name of a different company you applied to yesterday. Those kinds of typos are unfixable, so do your best to get it all right the first time!

CMA Certified Management Accountant

CMA Certified Management Accountant Are There Benefits To Having A CMA Qualification? ChaptersWhat Does A CMA Do?What Exams Do I Need To Pass To Become A CMA?Is The CMA Qualification Right For Me?If you’re looking for a career in accounting, then the CMA qualification may be a perfect fit for you.Specifically, the Certified Management Accountant qualification, known as the CMA for short, is issued by the Institute of Management Accountants (IMA), which is based in the US. As such, the CMA is typically known as a US qualification, but it’s worth noting that the CMA is internationally recognised, so management accountants in the UK can also study for the qualification as well.Globally, there are over 70,000 members of the IMA in over 100 countries, so if you do decide to pursue the qualification, you’ll be in good company with thousands of other people!Preparing periodic cash flows;Budget analysis; andCommunicating financial data and its implications to department heads who don’t work in finance.Management accountants also typically liaise with other members of a company’s finance team.Note that the role of a management accountant differs from other positions in the accounting and finance world, such as an auditor. An auditor’s job, for example, is to review a company’s accounts to assess a number of things, including whether they are materially correct and not materially misstated.However, it’s not solely management accountants that work towards becoming a CMA. For instance, a variety of other positions may contain people who are CMA qualified, such as:Financial controllers;Cost accountants;Financial analysts;Treasurers; andChief Financial Officers.Undecided about your choices? Find out what a Certified Financial Analyst does...Management accountants with a CMA qualification can provide real insight into the inner workings of businesses. (Image Source: CC0 1.0, geralt, Pixabay)What Exams Do I Need To Pass To Become A CMA?If you think that the CMA qualification may be right for you, it’s important to be aware of the various requi rements that you’ll need to meet before you can achieve the qualification.For example, you will have to meet requirements such as:Having a current IMA membership;Meet the relevant professional experience requirements; andComplete both parts of the CMA exam.For a full list of the requirements, please refer to the CMA’s website.When it comes to the examination portion of the requirements, the curriculum of the CMA is broken down into two separate parts.Part One is concerned with “financial reporting, planning, performance, and control.” Part Two, on the other hand, looks at financial decision making.Overall, it should take around a year to a year and a half to complete both parts of the CMA, although you’re allowed up to three years to complete both parts’ examinations. This means that it should be possible for most candidates to find the time to fit the study demands of the CMA around their work and social life.While the exams are by no means a walk in the park, the IMA n otes that there is a 50% pass rate worldwide, which means that the exams are passable, provided you put in the time to study, develop good exam technique and have the aptitude for the materials taught.Good preparation is always key when it comes to passing an exam; to that end it would be beneficial to engage a finance tutor.If you try to study regularly, keep yourself motivated by thinking about the benefits that a CMA designation could have on your career, and remember that you won't be studying forever, then you may find the process of preparing for the exams less stressful.How about becoming an ACA Chartered Accountant?Whether you decide to study the CMA qualification may depend on where in the world you would like to work. (Image Source: CC0 1.0, n3otr3x, Pixabay)Is The CMA Qualification Right For Me?In the accounting and auditing profession, there are a number of different qualifications, each of which brings its own benefits. Therefore, doing your research to understand which qualification will suit your specific circumstances is really important.For instance, there is another qualification that management accountants based in the UK like to pursue, which is issued by the Chartered Institute of Management Accountants (CIMA).When it comes to choosing between studying for a CIMA qualification or the CMA, it can often be a difficult decision to take. This is because both have been around for decades, and both are internationally regarded and can often improve your career prospects and earning potential.What benefits are there to having an ICAEW Chartered Accountant Qualification...However, while each qualification carries its own recognition, there are a few instances when a CMA may be preferable over a CIMA and vice versa. For instance, where you’d like to work in the world may influence whether you see the CMA or the CIMA as more preferable.If, for example, you see yourself working in the UK for the vast majority of your career, then the CIMA qualifica tion may be preferable to you.However, if you’d like to work over in the United States, then the CMA may be just what’s needed. Ultimately, it will depend on your own personal circumstances, and which qualification you think will best give you the knowledge and skills to succeed throughout your career.Note that this dilemma doesn't just appear when thinking about whether to take the CMA or CIMA qualification. In fact, some prospective candidates also find it difficult to choose between the CPA and the ACA or ACCA. As above, completing the CPA exam and meeting the other CPA  membership requirements is more commonly a route seen in the United States, while those planning on working in the UK tend to study towards the ACA or ACCA.Do you know how to put your CPA qualification to good use?Many CMAs have solid numerical skills. (Image Source: CC0 1.0, Luiz-Jorge-Artista)Are There Other Qualifications I Should Be Aware Of?There are plenty of accountancy or business qualifications out t here, such as the:CPA;ACA;ACCA; or evenAn MBA.As a result, it can be really confusing if you’re looking at entering the accounting or auditing sector, as it can be difficult to decide which qualification is the best.Ultimately, when it comes to deciding between a qualification such as the ACA and the CMA/CIMA, it is worthwhile thinking about the kind of career that you’d like to follow. If you think that you might want to become an auditor, or work for one of the “Big 4” professional services firms â€" Deloitte, KPMG, PWC, or Ernst and Young, an ACA qualification may be better than the CMA.However, if you know you’d like to work within the area of management accounting, the CMA may be preferable, as the syllabus is more focused on this line of work than the ACA, which is wider in scope.If you do have any questions about which qualification(s) could be worthwhile for you, it may be worthwhile talking to your careers adviser at school or university if you do need any extra a dvice.You may also consider specialising as a Certified Fraud Examiner...It may also be worthwhile noting that most qualifications also require an element of continuing professional education (CPD)  even once you have become a member of that respective organisation or body. The idea behind having CPD is that you keep your knowledge and skills up to date, for example with matters such as changing accounting policies.It's also likely that, as part of your pathway to membership of these bodies, you'll have to learn about ethical behaviours or ethics more generally.Ultimately, the choice of which qualification - if any - you'd like to pursue is a matter of your own personal choice, but often people who want to work within the accounting, business or finance industries find that relevant qualifications can help boost their career prospects and future earning potential.As a result, if you feel as though you would like to ultimately have a career in an area such as management accounting, b ut want to check that your numerical and accounting skills are up to par, it may be worthwhile hiring a tutor from Superprof to help ensure that your knowledge is where it should be.Regardless of whether you're currently studying at school or university, Superprof has a range of tutors across subjects such as mathematics, economics, business, and accounting, who can provide a variety of questions and test examples to help put you through your paces and give you the knowledge you need to succeed.It’s just a case of entering your postcode to find a tutor that is local to you if you would like to have individual or group accounting tuition online or in person. Alternatively, if you would prefer the convenience of studying from home, there are also tutors that are willing to work with you remotely to achieve your intended learning outcomes.Now discover the many ways your accounting degree can work for you...

Why You Need a Personal Brand (Even If You Think You Dont) - Introvert Whisperer

Introvert Whisperer / Why You Need a Personal Brand (Even If You Think You Don’t) - Introvert Whisperer Why You Need a Personal Brand (Even If You Think You Don’t) Personal branding is one of those terms that are largely unclear or misinterpreted. As a result, some experts in the field are steering away from the term altogether. But I like the term. I think it’s filled with meaning and can see why Tom Peters (business guru) coined the term a decade ago. What Is Branding? To get you clear, let’s first look at this from a purely marketing point of view, since that’s where this term came from. Wiki defines branding as: “Name, term, design, symbol, or any other feature that identifies one sellers goods or service as distinct from those of other sellers.”People engaged in branding seek to develop or align the expectations behind their brand experience, creating the impression that a brand associated with a product or service has certain qualities or characteristics that make it special or unique. In other words, when you see a McDonald s and eat at a McDonalds, you think of certain visual images, as well as a consistent eating experience and environment. You’re very clear this isn’t going to be a fine dining experience; you know what to expect. That’s what branding does for the buyer. It helps them know where to go to have a specific product or service and experience. How Do You Make Branding Personal? To translate that for your usage, personal branding is what identifies you from another person and what other people can expect when “experiencing” or being with you. In the work context, it’s your work reputation and what people come to value about you. Your personal brand is unique to you. There’s no one else out there with the same constellation of skills and personal behaviors you have. Granted, there may be others with greater expertise than you, but we aren’t talking about a comparison when it comes to personal branding; we’re talking about only you and how you are viewed by others. For example, let’s look at Oprah’s personal brand. Visually, Oprah wears color and smiles. You see pictures of her touching and making contact with people. In her work, her focus is on being curious about the world, supporting the best in others and personal development. You could say many other things about what we expect out of her and how we experience her. All of that is consistent and clear to those of us watching her. We’d all be shocked if she suddenly got cranky and negative. To summarize your personal brand: It’s unique to you. It’s your reputation. It’s how others experience you and what they value about you. It’s what others expect and seek you out for. It’s also what YOU want to be known for. Why Does Personal Branding Matter? With those things in mind, now the big question is: Why is awareness of your personal brand important to your career? Here are 3 very good reasons: 1. If you’re aware of your personal brand and it’s consistent with your career goals, you want to reinforce it so people very clearly understand what you’re all about. It helps people remember you when it’s critical. (Click here to tweet this thought.) 2. If you’re ready to make a change in your career status in the foreseeable future, you want to think through how your brand needs to change so others start “seeing” you at this new level. 3. If you aren’t going where you want in your career, you probably have a mismatch between your personal brand and your aspirations. That means you have to do something to align those two things. You will only go as far as your personal brand supports. Your personal brand is always there, whether you understand it or are deliberate about managing it or not. You will find that if you pay attention to it and continually align it to your career goals, you’ll be more successful at attaining these career goals. What’s been the most difficult aspect of clarifying your personal brand? Share your thoughts in the comments! Image: Flickr Go to top Personal Branding starts with how well you speak about YOU.  I want to help you accelerate your career by connecting you with your Free Instant Access to my eBook â€" The Definitive Guide to Creating and Using an Elevator Speech.  In this guide, I give you simple to follow instructions for creating a “wardrobe” of ways to talk about you â€" to leave a lasting impression. Get your copy now! Brought to you by Dorothy Tannahill-Moran â€" dedicated to unleashing your professional potential. Introvert Whisperer